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Published on: 17 April 2020

Hearing loss: Use it or lose it

Hearing loss happens often gradually, and is therefore something that you adapt to – IT BECOMES YOUR NORMAL…. You may not notice it for months, or even years. But slowly, your hearing wears out and the people around you start noticing it, before you do. There’s a growing collection of detailed studies that demonstrate, clinically, that people with hearing loss do better addressing the limitation when they act quickly. In other words, the first time the family tells you to turn down the TV, it’s time for a hearing test. Why? Well, when the hearing nerve and the areas of the brain responsible for hearing are deprived of sound, they weaken (atrophy) - making recovery from hearing loss through mechanical means - a hearing aid - much more difficult. The fancy term used is auditory deprivation. The key to hearing better for longer, is to keep the ear active. Through the use of hearing aids or other treatments – early, when you first notice hearing loss – you’ll enjoy a better quality of hearing for much longer. The longer you ignore it, the harder it is to treat. Research clearly shows the sooner you treat hearing loss the better outcome you will have with using and adapting to hearing aids. A pair of hearing aids, regardless of your age, will improve life’s quality. Today’s hearing aids are lightweight, sleek, very discrete, powerful and packed with conveniences that make hearing fun again.

Hearing: use it or lose it

Hearing deprivation

Hearing loss happens often gradually, and is therefore something that you adapt to – IT BECOMES YOUR NORMAL…. You may not notice it for months, or even years. But slowly, your hearing wears out and the people around you start noticing it, before you do.

There’s a growing collection of detailed studies that demonstrate, clinically, that people with hearing loss do better addressing the limitation when they act quickly. In other words, the first time the family tells you to turn down the TV, it’s time for a hearing test.

Why? Well, when the hearing nerve and the areas of the brain responsible for hearing are deprived of sound, they weaken (atrophy) - making recovery from hearing loss through mechanical means - a hearing aid - much more difficult. The fancy term used is auditory deprivation.

The key to hearing better for longer, is to keep the ear active. Through the use of hearing aids or other treatments – early, when you first notice hearing loss – you’ll enjoy a better quality of hearing for much longer.

The longer you ignore it, the harder it is to treat. Research clearly shows the sooner you treat hearing loss the better outcome you will have with using and adapting to hearing aids.

 

A pair of hearing aids, regardless of your age, will improve life’s quality. Today’s hearing aids are lightweight, sleek, very discrete, powerful and packed with conveniences that make hearing fun again.

Hearing loss and the Brain
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